Zhejiang Signet Technology Co.,Ltd.

Responsible for formulating and implementing the overall promotion strategy of the factory's small household appliances household steam cleaner on social media platforms (WeChat, Weibo, Tiktok, Xiaohongshu, Station B, etc.), improving brand awareness and reputation, and accurately delivering the factory's brand concept, product advantages and corporate culture to target audiences.

• Plan and organize various online brand activities, such as product launch preheating, brand anniversary interaction, festival themed marketing, etc., combining creative copy, pictures, videos and other forms to attract user attention and participation, and create a recognizable brand image.

Content creation and management

• Deeply understand the characteristics, functions, usage scenarios, and user needs of small household appliances, independently create or guide teams to produce high-quality social media content, including but not limited to product highlight analysis, usage tutorials, purchase guides, creative short videos, life scenario graphics and text, etc., ensuring that the content is both professional, accurate, and easy to understand, and can effectively stimulate user interest.

• Responsible for content review, editing, formatting, and publishing arrangements, optimizing content presentation based on different platform tones and user browsing habits, ensuring the timeliness, consistency, and standardization of published content, tracking and evaluating content effectiveness, and continuously improving and optimizing based on data feedback.

Responsible for formulating and implementing the overall promotion strategy of the factory's small household appliances household steam cleaner on social media platforms (WeChat, Weibo, Tiktok, Xiaohongshu, Station B, etc.), improving brand awareness and reputation, and accurately delivering the factory's brand concept, product advantages and corporate culture to target audiences.

• Plan and organize various online brand activities, such as product launch preheating, brand anniversary interaction, festival themed marketing, etc., combining creative copy, pictures, videos and other forms to attract user attention and participation, and create a recognizable brand image.

Content creation and management

• Deeply understand the characteristics, functions, usage scenarios, and user needs of small household appliances, independently create or guide teams to produce high-quality social media content, including but not limited to product highlight analysis, usage tutorials, purchase guides, creative short videos, life scenario graphics and text, etc., ensuring that the content is both professional, accurate, and easy to understand, and can effectively stimulate user interest.

• Responsible for content review, editing, formatting, and publishing arrangements, optimizing content presentation based on different platform tones and user browsing habits, ensuring the timeliness, consistency, and standardization of published content, tracking and evaluating content effectiveness, and continuously improving and optimizing based on data feedback.

Ningbo

Social Media